Have you ever....?
...standing at the checkout, the cashier has scanned your items, and you reach for your wallet. But your card… IT’S GONE. Panic sets in. ...or, you're at the airport, the check-in line is long, and you reach for your physical boarding pass. Your heart skips a beat... it's NOT THERE!!
These aren't just minor inconveniences, are they?
Let me tell you about Pocketplus+, the solution designed to liberate you from those situation.
Let me tell you about Pocketplus+, the solution designed to liberate you from those situation.
TIMELINE
Oct 2024 - Jan 2025
SKILLS
UX Research, Wireframing, UI Design
MY ROLE
Team Leader.
UX/UI Designer
UX/UI Designer
Project Overview
PocketPlus+ is a wallet mobile application for storing and managing personal cards as well as important documents portably in an urban Vietnamese phone.
This is our modern solution with a simple design and high security, the application brings convenience, speed, and peace of mind in managing personal information anytime, anywhere.
This is our modern solution with a simple design and high security, the application brings convenience, speed, and peace of mind in managing personal information anytime, anywhere.
Our Goal
Design an intuitive mobile application that allows users to easily and smartly manage their digital multi-assets, eliminating the need for the physical wallets and reducing the risk of loss or damage.
73M
Vietnamese e-ID accounts issued by the Ministry of Public Security (Oct 2024)
16M
passenger trips have been made using e-tickets in Hanoi since November 2023
75%
Vietnamese consumers use contactless e-payments at least once a week.
Fact & Data
Competitor Analysis
Apple Wallet
Google Wallet
What if there was a smart digital wallet designed for Vietnamese people, offering the convenience of Apple and Google Wallet, but with a focus on local needs, security, and a wider range of private and public uses?
What if.....
Phan Kim
Extroverted
Proactive
Aesthetic
Forgetful sometimes
Income
14 mil VND/month
Tech literate
Average
Relationship status
Single
Background
- Works in a dynamic, creative Agency environment but has a busy workload, often getting home late.
- Shares an apartment.
- Thrifty, often prepares food to take to work.
- Each morning spends time choosing outfits, cooking, easily forgets things at home.
Interests
- Likes shopping on Shopee
- Likes beauty and sharing activities on social media
- Has a habit of going to coffee on weekends and playing badminton with colleagues.
- Likes drinking coffee in the morning.
Kim’s journey
Problem Statement
Users who frequently forget to carry identification, membership cards, tickets, or bank account numbers when they go out need a centralized way to store important information that is easily accessible when needed because storing documents and cards in non-specialized apps or cluttered photo libraries makes it difficult to find important documents, leading to frustration and wasted time.
Moodboard
Style Guide
Typography
Icon Library
Simple guide & components for teamwork
Lively Onboarding Screens
Wallet Home Screens
Easily Add & Use Bank cards
Verified App For Your ID Card
Centralized E-tickets Hub
Sign-in
Sign-up
Add an ID Card
Add an E-Ticket
Add bank card
by scanning
by scanning
Add bank card
manually
manually
Use a bank card
for payment
for payment
Live Prototypes SIGN IN
& SIGN UP CENTRALIZED YOUR DIGITAL
ASSETS STORE YOUR BANK CARDS
Key Takeaways
✔️ This project allowed me to dive deeper into the Design Thinking process, specifically focusing on user research and ideation. I also gained valuable knowledge in UI design fundamentals, including style guides and component libraries.
✔️ Working alongside teammates from diverse backgrounds, especially graphic design, broadened my perspective and enriched my thoughts.
✔️ If I had more time, I would prioritize further user feedback to refine the product and incorporate features relevant to Vietnamese users, such as train ticket integration, note-taking templates, and voucher systems within the smart wallet.
✔️ Working alongside teammates from diverse backgrounds, especially graphic design, broadened my perspective and enriched my thoughts.
✔️ If I had more time, I would prioritize further user feedback to refine the product and incorporate features relevant to Vietnamese users, such as train ticket integration, note-taking templates, and voucher systems within the smart wallet.
Some User Feedbacks
😐 The logo interface with the "add card" icon feels similar to Timo's design.
😍 The UX of the bank card addition flow is generally good.
😳️ The purpose of the two screens in adding ID Card flow is unclear. If they are for viewing detailed card information, they can be removed from the card addition flow and moved to a separate card details flow
😍 The UX of the bank card addition flow is generally good.
😳️ The purpose of the two screens in adding ID Card flow is unclear. If they are for viewing detailed card information, they can be removed from the card addition flow and moved to a separate card details flow
🤨 If the bank information is not yet added, the card should be displayed as a blank card, right?
👉 When a card is clicked, the user expects to see a detailed card information interface that allows them to copy information when needed.
💶 The transaction history should be "hidden" behind an extra step, as displaying it immediately upon clicking the card could be a security concern, especially if the user needs to share the card information with someone else.
👉 When a card is clicked, the user expects to see a detailed card information interface that allows them to copy information when needed.
💶 The transaction history should be "hidden" behind an extra step, as displaying it immediately upon clicking the card could be a security concern, especially if the user needs to share the card information with someone else.
Thank you for watching!